I always wonder how some sites succeed and some fail online. Friendster.com used to be the big network on the block. Myspace.com came later and overtook them, and Facebook.com came even later and has overtaken Myspace.com. The first mover advantage discussed in business textbooks does not seem to apply online. Neither Friendster, Myspace or facebook can claim they created some sort of one of a kind whiz application that is clearly superior to their predecessor. So how is that a site can be the king of the hill one day and nearly irrelevant the next.
When one site overtakes another and their features and functions are nearly the same it makes me wonder what happened. Do the people just decide that one network is not cool anymore and move on to the next. What determines the appeal of the new next big network compared to their predecessor. I wonder what happens when networks that market themselves as the cool college network or the place for hip new bands, become populated with older people, parents, teachers, professors, family friends, grandparents. Does that become the beginning of the end of a social networks nexus?
What happens to networks that have not figured out how to make money while they are at the peak of their popularity? Judging from history social networks come and go, rising from the peak of popularity to an also ran and if their lucky return back. Are these social networks worth money-and to whom. If a lot of people are on a site but ignore the businesses' advertising does the business actually benefit or profit in the future. Do users resent the ads. How can the business be sustain itself without tons of outside capital or a large buyout. In this recession finding either will be tougher then ever before.
Hype over substance is what got us into this whole mess. Substance is what will drag us out of this mess. Substance, transparency and becoming a web portal for all users without hidden fees, and in an transparent environment is m dream. Myabuy.com will just how valuable tr
transparency and content with substance can be.
Chief myabuyer.com;
Jocool (Joel)
